Tuesday, June 02, 2009

Microsoft's Bing Search Engine Vs Google

San Francisco: Microsoft stepped up its efforts to cut into the search dominance of Google, launching a public preview version of its widely praised Bing search site Monday.

The site offers several features that are not automatically available on Google such as instant excerpts that allow users to see the contents of a page without actually clicking on it and a sidebar detailing related searches.

Bing - http://www.bing.com/

Bing (formerly Live Search, Windows Live Search and MSN Search), codenamed Kumo is the name of Microsoft's new web search engine, designed to compete with the industry leaders Google and Yahoo!. Unveiled by Microsoft CEO Steve Ballmer on May 28, 2009 at the All Things D conference in San Diego. Bing is a replacement for Live Search, and it went fully online on June 1, 2009.

Notable changes include the addition of related searches (called "Explorer pane" on the left side of search results), search suggestions as you type, and the ability to keep track of your search history.

The Bing home page is also fancier than Google's famously spare design and shows a picture of hot air balloons flying over a craggy desert landscape in Cappadocia, Turkey. Like Google, the page offers links to specific search categories like news, video, shopping, maps and travel, and also includes a link to Microsoft's cash-back search rewards programme.

Bing for Mobile


Source: Microsoft/MSN/Wiki

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